Lunch & Learn: Winning Web Searches on Google and AI
August 20 @ 11:00 am - 1:30 pm
Local businesses do not need a national advertising budget to compete online. They need the right local visibility strategy.
Join the Fort Collins Area Chamber of Commerce for Lunch & Learn: Be the Business They Find First – Winning Web Searches on Google and AI, presented by SourceOne Digital Solutions.
In today’s marketplace, small and mid-sized businesses are competing for attention against national chains, big-box brands and companies spending millions on digital advertising. For local businesses, being great at what you do is only part of the equation. Customers also need to find you when they are searching.
This session will offer a practical look at how local businesses can improve visibility across Google Search, Google Maps, Bing, Apple Maps and AI-driven search results. Attendees will learn why local search matters, how customers make decisions online and how businesses can position themselves to be found first when nearby customers are actively looking for their services.
Event Details
Event: Lunch & Learn: Be the Business They Find First – Winning Web Searches on Google and AI
Date: Thursday, August 20
Time: 11:00 a.m. to 1:30 p.m.
Location: Fort Collins Area Chamber of Commerce
Presented by: Brooks Hinkle, Founder & Senior Managing Partner, SourceOne Digital Solutions
What You’ll Learn
SourceOne Digital Solutions specializes in helping local businesses increase visibility where customer decisions are happening: on Google Search, Google Maps and beyond.
During this Lunch & Learn, Brooks Hinkle will share how businesses can improve their local search presence, compete more effectively with larger brands and build a measurable digital strategy focused on attracting nearby customers.
- Why local search visibility matters for small and mid-sized businesses
- How customers use Google, Maps and AI search to make buying decisions
- What it means to show up in the Google Map Pack
- How local businesses can compete against larger regional and national brands
- How to think about measurable digital marketing results, including calls, clicks, website visits and direction requests
More calls. More clicks. More customers.
This session is designed for local business owners, managers and marketing decision-makers who want to better understand how search visibility can drive real customer action.
About the Presenter
Brooks Hinkle is the Founder and Senior Managing Partner of SourceOne Digital Solutions in Fort Collins, Colorado. A digital marketing entrepreneur, community leader and business strategist, Brooks is dedicated to helping businesses grow and communities thrive.
Brooks brings together enterprise-level technology experience, digital marketing expertise and a deep understanding of the local business landscape. He holds a Bachelor of Arts in Economics and Computer Science from Emory University and built the foundation of his career at Hewlett-Packard Enterprise, where he held senior roles in hybrid cloud, enterprise storage and global business development.
In 2018, Brooks founded SourceOne Digital Solutions with a mission to help local businesses gain the tools and visibility they need to compete. SourceOne was recognized as Best Northern Colorado Marketing Agency by NOCO Style Magazine in 2020 and has grown into one of the region’s respected digital marketing firms.
Brooks is an active member of the Fort Collins Area Chamber of Commerce and a strong advocate for local business growth.
Join us for this practical Lunch & Learn and discover how your business can be better positioned where customers are already searching.