AT&T Debuts New Retail Store Design in Fort Collins

Feb 22, 2019 | Member News

AT&T* has debuted a new entertainment-focused retail store at 1335 W. Elizabeth Street in Fort Collins. We designed the store to help you get your hands on the entertainment content you want anytime, anywhere and on any device.

The new store design reflects the changing ways our customers use their mobile devices for entertainment. In the last year alone, video traffic on our network grew over 75%. In our new store, you can interact with content across many different screens and find the best video, internet and wireless options available from AT&T. This unique store joins our lineup of more than 80 AT&T owned and authorized retail stores in Colorado.

“We’re delighted to open this new entertainment-focused retail store across from the Colorado State University (CSU) campus to meet the growing needs of our Ft. Collins customers” said Amanda Harris, vice president, and general manager, AT&T-Rocky Mountain Region. “Students, in particular, want the latest apps, services, devices and accessories to mirror their mobile lifestyles. They now have another great location to find the right solution.”

Some key features of the new store format are:

  • Entertainment, everywhere. Our new stores illustrate the intersection of content and connection. We train our reps to show how services, like DIRECTV and DIRECTV NOW and products can add value to your connected life.
  • Smartphones and more. We’ve moved the phones off the walls to the center of the store to make it easier to compare and choose what’s best for you. We also have two focus areas to show the most popular brands that have products like AR glasses, tablets or smartwatches that work with your smartphone. We expanded our lineup of accessories, and we’ve made them easier to find.
  • A comfortable experience. We’ve designed these stores for you to have a personal connection with our reps and services. And we know selecting a phone, plan and sometimes adding TV and home broadband to your list takes longer than grabbing a shirt off the rack.  So we added comfortable areas where you and our reps can work together.

The hours of operation for the new store in Ft. Collins are: 9 a.m. – 8 p.m., Monday through Friday; 9 a.m. – 7 p.m. Saturday and 11 a.m. – 6 p.m. on Sunday.


*About AT&T

AT&T Inc. (NYSE:T) helps millions around the globe connect with leading entertainment, business, mobile and high speed internet services. We have the nation’s largest and most reliable network and the nation’s best video streaming network.** We also have the best global coverage of any U.S. wireless provider. We’re one of the world’s largest providers of pay TV. We have TV customers in the U.S. and 11 Latin American countries. More than 3 million companies, from small to large businesses around the globe, turn to AT&T for our highly secure smart solutions.

AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc. Additional information about AT&T products and services is available at Follow our news on Twitter at @ATT, on Facebook at and on YouTube at

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**Coverage not avail. everywhere. Based on overall coverage in U.S. licensed/roaming areas. Reliability based on 3rd party data.