Marketing to Hispanic Consumer-Fort Collins Startup Week

The Hispanic population in Colorado expected for July 2019, was 21.7%, while its national purchasing power was over $1.5 trillion. In this workshop, you will learn more about the impact acculturation level has on Hispanic consumers, explore their buying behavior related to some products and services, importance of understanding the Hispanic culture, best practices to effectively market Hispanics, and the importance of culturally sensitive marketing materials.
To register, please visit https://sched.co/YiZb

Event will take place on Monday February 24, 2020 from 9:00am – 9:50am, at the
CSU Bohemian Auditorium Rockwell Hall- West, 501 W Laurel St, in Fort Collins.